As a BMC fan you'll certainly find what you're looking for in our wide offer of BMC cycling and after cycling wear. We've got BMC clothing in all prizes. You can either go for a team replica kit or for a more expensive team kit in a similar qualtity as the pro's. An outfit is only complete with some accessories such socks, caps, gloves, arm or leg warmers so you'll find everything you need at the BMC Concept Store. If you also want to represent BMC after your rides, you can choose from several polos, t-shirts, hoodies or caps.

The BMC Concept Store is the place to be as a BMC fan if you're looking for BMC clothing! You can find an overview of our offer in our webshop.

Bioracer is a innovative designer of cycling clothing. They are constantly looking for new techniques to improve their outfits. The Tempest technology makes sure you stay warm and dry when you're out for a ride in bad conditions. Pixel technology makes you visible in the dark. The Speedwear collection is the fast clothing on the market. We've got the entire Bioracer rang available in the store and have the exclusive BMC edition of the Belgian national team outfit. 

For many years already Assos is the reference in cycling wear. They are specialised in high quality cycling clothing. Their bib shorts are legendary for their comfort and performance. The BMC Concept Store also has a wide range of jerseys, undershirts and accessories. Assos is your choice if you're looking for comfort with compromises.

Giro is the leader in high performance bike helmets and offers a really nice "out of the boxing thinking" range of cycling shoes. Giro helmets are known all over the world for their unique design and proven technology. In the store you can find a wide selection of premium helmets such as Synth or Air Attack but you can also get helmets with similar design and quality for a smaller budget. Giro shoes and in particular the models Empire and Empire SLX really stand out. Thanks to the classic lace closure you're able to get the perfect fit.

Fizik is leader in the field of cycling saddles and performance shoes. Their wide range offers a saddle option for every kind of rider. In order to find out if this is the new saddle you're looking for, we give you the possibility to test ride a Fizik saddle for 1 or 2 weeks. The striking design and integrated technology make the Fizik cycling shoes on of the best on the market. It's no surprise that several BMC pro riders use the Fizik R3B. Next to a large offer of shoes and saddles you can find a wide selection of Fizik accessories such as bar tapes or saddle bags in the shop. All new high end BMC bikes are standard equipped with Fizik bar tape and saddles.

Wahoo fitness offers a wide range of sensors and power trainers compatible with smartphones but also with regular training devices such as the Garmin Edge series. The Wahoo speed, cadence or heartbeat sensors make it possible to use all functionalities of your smartphone as they work with bluetooth or ANT+. The Kickr and Kickr Snap are two revolutionary smart indoor bike trainers. Thanks to their technology you're able to do a full workout based on power output. If you're not training but just going for a spin, you can connect to Zwift and ride with your cycling buddies.

Lightweight is producing the most exclusive racing bike wheels in the world. The all carbon wheels are hand made in Friedrichshafen, Germany. The search for perfection and the highly precise work process enable Lightweight to build a superlight but stiff wheel. Do you also want to ride the same wheels the best cyclists in the world have ridden to glory? As registered Lightweight Proof dealer we offer you the possibilty to test ride a pair of Lightweight Meilenstein.

Next to the brands mentioned above we've also carefully selected a number of other brands. We believe that only the best is good enough so we only offer brands who have our full support. We choose brands based on their quality, performance and after sales service. This way we hope to give you the best possible service and make sure you can fully enjoy your bike rides.


We're constantly trying to improve our offer. So feel free to suggest possible additions.